top of page


Jessica Madden, MD, FAAP, IBCLC

jmadden-socialmediafile_0011 (1).jpg

I am a neonatologist, pediatrician, lactation consultant (IBCLC), and mother of 4 in Cleveland, Ohio. I started a newborn home visiting service called Primrose Newborn Care in 2018 because I do not believe that our current model of postpartum and neonatal (newborn) care provides enough support for new moms and their babies. In 2020 I started to offer infant feeding telemedicine consults through an offshoot of Primrose called babygabbie.  

I personally struggled with breastfeeding difficulties, lack of confidence, and severe postpartum depression after the birth of my first baby in 2005. Since then I have met countless mothers with similar problems in the postpartum period yet this is something that is not talked about and usually kept secret.

I believe that we need to openly talk about all of the postpartum struggles that we experience as women, so that we can increase awareness of potential problems, decrease feelings of isolation and loneliness, and make significant changes in our care of both mothers and babies after delivery. We need to change the focus of the postpartum period from "baby-centered" to both mom and baby centered and recognize and appreciate it as a period of transition and healing for new moms.

I would love to be able to connect with mothers and other professionals caring for mothers and babies so that we can brainstorm, collaborate, and work together to improve "fourth trimester" care of the mother-baby dyad in the U.S. 

Also, if you are interested in why I chose to call this blog "Nova Mae" it's because it means "new mother" in Portuguese. 

bottom of page